Burger King to open 12 outlets in India over three months

American fast food chain Burger King will open 12 outlets in India over the next two-three months, six each in Delhi and Mumbai. According to people familiar with the burger chain’s plans, the brand will roll out its first outlet in the capital in less than a month at a prominent mall in South Delhi, followed by the rest in the National Capital Region (NCR) and Mumbai. With an investment of up to Rs.2-2.5 crore per outlet, Burger King is eyeing other potential locations like Pune, Chennai and Bangalore. To be sure, Burger King is launching in Asia’s third largest economy where a spurt in disposable incomes has led to a rise in out-of-home food consumption, pushing chains such as Domino’s, McDonald’s and KFC to expand. Burger King has spent the last six to eight months working on its menu that will result in some India-specific modifications in dressings for Indian consumers. The company will start with its vegetarian and chicken burgers, and subsequently add lamb burgers to its menu.