US Burger Chain Carl’s Jr To Make India Debut

California-based burger chain Carl’s Jr will be opening 100 burger restaurants in India through its franchise partner CybizCorp.

The development came to light following announcement of CKE Restaurants Holdings, Inc, (CKE), parent company of Carl’s Jr, signing up a development agreement with India’s Cybiz BrightStar Restaurants Private Limited, owned by CybizCorp.

The initial agreement is for opening 100 Carl’s Jr. premium burger restaurants and CKE believes there is potential for more than 1,000 restaurants in India over the period of time. “We have been preparing for an entry in India for more than three years, and after substantial due diligence we decided to sign CybizCorp as our franchise partner in the country,” stated Ned Lyerly, President of International at CKE Restaurants.

“We see tremendous potential in the Indian market, and CybizCorp’s proven track record in the franchise sector in both real estate and F&B gives us great confidence in the partnership and our future success in the country,” he adds.

On this, Sam Chopra, Group Chairman and Founder of CybizCorp, commented, “The time is right for a premium burger quick-service restaurant such as Carl’s Jr. to enter India, as we are witnessing a ‘Burger Revolution’ in our country, parallel phenomena that was witnessed in the Pizzas and Pasta category a decade back. The advent of multiple brands in the premium burger category in the recent past bears testimony to this trend. After successfully managing the Master Franchises of some of the most premium stand alone outlets in the country, representing an iconic brand like Carl’s Jr will be an exciting proposition.”

Crumby’s Hires Sparkleminds To Expand Its Quick Service Chicken Restaurant

‘Crumby’s, a leading small format, low investment, chicken restaurant chain, has hired Sparkleminds (www.sparkleminds.com) for expanding its business through franchise model. Sparkleminds is a specialized franchise consulting company offering franchise expertise to businesses seeking expansions, for over a decade now.

Crumby’s is focusing on providing customers with a 'fresh dining experience' through its small format restaurants (200-500 Sft). The main drawback of a large format outlet is the prohibitive cost of real estate and the over-all investment required by the franchisee for the infrastructure, which in turn, elongates the return on investment and the gestation period, making it a very risky business preposition. While, Entrepreneurs across the country are seeking reputed food opportunities with low investments and high returns, the company is also coming out with a Kiosk and a Food Court Model, to reach out to larger audiences and be present in High Street Retail. Its main attractions include Chicken Samosa (Crumbosa^TM), Chicken Shawerma (Crumberma^TM) and Pasta (Crumpasta^TM) along with Burgers (Crumburger^TM) and ice creams, including a VEG Shawerma. The company is eyeing 100 franchises in 3 years.