Wednesday, September 10, 2014

VLCC To Shape Up Africa

Wellness and slimming services company, VLCCmakes its debut operations in Africa. VLCC has set up a company-owned centre in the capital, Nairobi. The brand is also planning to establish its presence in Uganda and Tanzania over the next two years. Following this, the brand will launch a range of personal care products in Kenya.
“We are hopeful that the unmatched standards in slimming, beauty and fitness services that will be offered by our Nairobi Centre, in keeping with the VLCC Group’s offerings across 16 countries where it operates, will not only benefit all those who are on the lookout for a solution to look good and feel great, but also shape the future of not just the Kenyan Wellness domain, but that of the whole of Africa,” says VLCC Founder and Vice Chairperson, Vandana Luthra. 
It has its operations at 300 locations across 16 countries. Besides, it retails its products across stores and salons across South Asia, the Gulf Cooperation Council countries and Southeast Asia. VLCC is known for its scientific weight loss solutions and its therapeutic approach to beauty treatments.
The brand had formed a joint collaboration with the Nairobi-based Sameer Group last September. In the mid of the last year, the fitness brand took over Singapore-based personal care products manufacturer Global Vantage Innovative Group (GVIG) after it entered into a 70:30 joint venture with the Sameer Group. The Sameer Group has business interests across agriculture, energy and power, finance, and telecom.

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