Maroosh
a quick service restaurant brand, owned by Impresa Hospitality, is expanding
its domestic and global footprint through Franchise Route.
Impresa Hospitality managing director and chief executive Ketan Kadam said: “Expansion through franchisees is an ideal route for expansion in the existing market environment. The business model does not require capex, so we can focus on brand building.”
For expansion in the domestic market, the company has signed a master franchise deal for setting up stores in the Delhi NCR region besides Bangalore, with the plan to set up over a hundred stores over a three-year period, Impresa Hospitality said.
Kadam added that the company now planned to foray in the ready-to-eat packaged foods space.
Impresa Hospitality managing director and chief executive Ketan Kadam said: “Expansion through franchisees is an ideal route for expansion in the existing market environment. The business model does not require capex, so we can focus on brand building.”
For expansion in the domestic market, the company has signed a master franchise deal for setting up stores in the Delhi NCR region besides Bangalore, with the plan to set up over a hundred stores over a three-year period, Impresa Hospitality said.
Kadam added that the company now planned to foray in the ready-to-eat packaged foods space.
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